Complementary therapist business plans
The Holistic Business website provides some good information about the business side of complementary therapy practices. There's a monthly ezine and some good marketing articles.
Steven Harold, a hypnotherapist, has written a book called Marketing for Complementary Therapists, which has been well-received. More information can be found at his website or on Amazon.
Celia Johnson's book How to be a Successful Therapist covers the different aspects of establishing a practice.
Lynn Grodzki has written a number of books for psychotherapists and health practitioners on building one's practice. Her website at www.privatepracticesuccess.com has excerpts from her books and a monthly ezine to subscribe to.
There are two resources particularly for massage therapists. Firstly, Amy Roberts has written an ebook called Ignite Your Massage Business.
Secondly, Todd Brown has developed a comprehensive system for getting more clients at his website www.getmassage clients.com. He also offers a free report at his site.
Michael Humphreys and Eric Mitchell have started a website called www.helpyourpractice.com to help massage therapists and personal trainers build successful practices. They have a free monthly marketing newsletter.
If you have come across any other useful resources for developing complementary therapy businesses, such as books or websites, please let me know by emailing resources@ business-plans.co.uk.
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